We'd like to take this opportunity to write to you at the start of 2022, recapping and reflecting on the past year, while looking forward to newer and better things to come. 2021 was an exciting year of challenges and constant learning, and we are beyond thankful to have made it through the year. We've poured our hearts and souls into growing this business steadily and gradually since 2015. From humble beginnings, we're proud to operate as a company with two office units and a small team of full-time staff.
Since the pandemic struck, we've reviewed and revised our business model, and have been fortunate enough to enjoy significant growth in our business. With that said, we'd like to share that we are required to be GST registered by 1 March 2022. (Yes, it still blows our minds whenever we think of the number of candles we've made over the past year!)
We're so grateful for your ongoing support, feedback and constant encouragement which has helped make our dreams a reality. Thank you!
2021 was not without its fair share of business struggles, with relentless cost escalations being one of the main challenges we've faced. Everyone has definitely witnessed the impact of this price surge from a COVID economy in one way or another. As a small business, this impact is very real for us. We've experienced a 15–20% increment in the cost of our raw and packaging materials, from our wax and essential oils, down to our transit and delivery boxes. Freight and delivery charges have also gradually increased by a whopping 30% since June 2020.
Coupled with the mandatory GST implementation we're faced with next month, the economic reality has left us with little choice but to inform you that we will be making a slight price adjustment to some of our products, with effect from 1 March 2022. To offset some of this price impact, we will be implementing more promotions and bundle deals for you to enjoy, in order to save more as you shop with us.
As a brand which emphasises simple, affordable products of high quality, this decision definitely did not come easy, as we strive to keep our cost low without affecting the quality or integrity of our products. We hope that by sharing this reality with you, you are able to better understand the decision we have come to in order to keep the brand going.
As always, please feel free to get in touch with us personally should you have any questions or concerns. We wish you the very best for the year ahead. Stay safe and healthy!
Nicole & Chelsea
Founders of Hush Candle